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Conflict occurs when two or more parties have opposing attitudes or approaches to a particular situation, issue or person. Obvious sources of conflict range from a difference of opinion, problematic working conditions or unrealistic work expectations through discriminatory behaviour (such as racism or sexism), to poor communication or non-compliance with organisational norms or values.

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Presenting Solutions: Features, Advantages and Benefits

There comes a point, during the sales process, when the salesperson needs to present the solution that meets the customers' needs. Presentations can relate to products or services or the company itself.

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Negotiation: can be defined as a process of bargaining by which agreement is reached between 2 or more parties.

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A dictionary definition for a coach is:

“A vehicle that takes a person from where they are to where they want to be”

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